MAXIMISE YOUR RETAIL PERFORMANCE
In a fast-paced and demanding modern world, intelligent use of data is critical and can often make the difference between success and failure.
In the grand scheme of things, paying attention to the nitty-gritty details beyond the top line sales number might seem as exciting as watching paint dry. But, trust us, it's the secret sauce for success. Think of it as the foundation upon which your shining tower of accomplishments is built.
"If you make a sale, you make a living. If you make an investment of time and good service in a customer, you can make a fortune."
- Jim Rohn, entrepreneur and author of The Keys to Success.
Attention to detail is not just about dotting your i's and crossing your t's. It's about setting store teams up for success not just by sharing the 'wins' but helping them to identify where they are missing more opportunity.
By zeroing in on the detail and helping them to identify the 'blind' spots in the day or week, you elevate their awareness, help them focus on customer engagement when it matters most and provide the tools for them to make a good day, a great day! It's like adding that extra sprinkle of cheese on your pizza – it might seem small, but oh boy, does it make a difference.
We all have those blind spots where even the most eagle-eyed among us can falter. Here are a couple of common areas where the devil is truly in the details.
Tasking at busy times : break and lunch time cover….
Missing opportunities for store teams to rally resources and focus at key times ie. the sweet spot between shifts and key selling times at the beginning and end of day or over lunch times is is like trying to bake a cake without a recipe – you might end up with a hot mess. By giving store teams simple insights around where conversion levels are dropping during the day or week ensures you provide them with a clear roadmap to uncovering more sales. More sales, more success!
Skipping over missing opportunity is like driving with your eyes half-closed – you may not end up at your destination. And yet, it's so easy to uncover this missing piece of the puzzle.
"In the UK, 86% of consumers say they avoid stores if they perceive the queue to be too long, while 66% have abandoned their purchase because of long queues, with only 22% returning later to make the purchase."
Source: Retail Outlook 2025
Imaging trying to assemble an Ikea bookshelf without the instructions? Difficult at best and implausibly hard to achieve. Providing insights about conversion fluctuation and visitor peaks relevant to their own unique store environment means that teams can take specific action immediately and see results instantly. It's like handing them an instruction manual for success.
Tailored, customisable, accessible and actionable; at StoreTech we know how to identify missed opportunity.
Contact a Footfall Expert for a no-obligation chat.
We are experts in people counting. Helping retail bricks and mortar businesses measure their customer traffic to boost conversion rates and increase sales. Footfall analytics provides powerful insight to align staff to demand and deliver a better customer experience.
Learn MoreStoreTech has been providing people counting solutions for over 25 years. Speak to one of our experts to find out more about how we can help you and your business in maximising the benefits of people counting analytics.
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