People Counting Resources | StoreTech

PEOPLE COUNTING RESOURCES

StoreTech has been providing footfall solutions to high street brands for 25 years. Our success is built around keeping it simple, easy to install light-touch IoT, and proven actionable performance dashboards that deliver real-time analytics to help store managers boost conversion and increase sales.

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Resources

Take a look through our resources below where you will find a wealth of insight to help retailers be more successful.

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  • Knowledge
Moss Bros People Counting Solution | StoreTech

CASE STUDIES

Increase your sales with the help of a footfall solution

Moss Bros use StoreTech's people counting solution to deliver 6% growth.

Guide to increasing footfall | StoreTech

KNOWLEDGE

Ultimate guide to increasing footfall in retail stores

How can bricks and mortar retail compete with online?

What people counting can do for your business | StoreTech

KNOWLEDGE

What people counting can do for your business

Foot traffic data can be a valuable resource for any business.

The future of stores and shift to customer experiences | StoreTech

KNOWLEDGE

The future of stores and shift to customer experiences

In 2030, stores will shift their focus from selling products to providing customer experiences.

Common Myths About Time of Flight People Counting | StoreTech

TECHNOLOGY

5 myths about time of flight people counting

We tackle the common myths about Time of Flight People Counting to help you better understand the truth about it.

Effective retail staff schedule | StoreTech

KNOWLEDGE

4 ways to create an effective retail staff rota

Rota planning becomes more crucial and possibly extremely onerous as an organisation grows larger.

Strategies to Enhance Retail Customer Experiences | StoreTech

KNOWLEDGE

How retailers can reconfigure stores for an ever-more-digital world

If you are an entrepreneur looking for ways to better your store to adapt to the digital world, this blog post is for you!

Strategies to Enhance Retail Customer Experiences | StoreTech

KNOWLEDGE

Strategies to enhance customer experience of retail stores

Here are some of the most efficient strategies to enhance the customer counting experience in retail stores.

How to optimise staff efficiency in your retail store | StoreTech

KNOWLEDGE

How to optimise staff efficiency in your retail store

In this article we discuss how to optimise staff efficiency in your retail store.

4 Strategies to Increase Traffic in a Physical Retail Store | StoreTech

KNOWLEDGE

4 strategies to increase traffic in a physical retail store

It's essential to find ways to increase traffic to your store. Here's 4 top strategies.

Four impactful ways the holidays affects retailers | StoreTech

KNOWLEDGE

Four impactful ways the holidays affects retailers

The holiday season is one of the most important times of the year for retailers. 

2022 a year of fast moving retail innovation | StoreTech

KNOWLEDGE

2022 a year of fast moving retail innovation

Retailers need to think about their physical and their online presence as one. 

Clarks People Counting Solution | StoreTech

CASE STUDIES

Footfall analytics drives conversion improvement

Clarks use StoreTech's people counting solution to help them grow their business.

2022 a year of fast moving retail innovation | StoreTech

KNOWLEDGE

Understanding In-Store Trends and Shopper Tendencies

During the pandemic, people's attitudes towards physical stores started to change as the world adjusted to the new normal.

Five ways to ensure your staff schedule matches customer demand | StoreTech

KNOWLEDGE

Five ways to ensure your staff schedule matches customer demand

Deploying staff to match customer demand will result in a better customer experience. Fact.

Why your business needs to give importance to footfall data | StoreTech

KNOWLEDGE

Why your business needs to give importance to footfall data

We explore why businesses with visitors or customers will find footfall data essential to your success.

Guide to using footfall analytics for customer service | StoreTech

KNOWLEDGE

Guide to using footfall analytics for customer service

Footfall analytics has become an increasingly important tool for bricks & mortar businesses looking to improve their customer service & provide valuable insights.

How to measure and improve your store visitor traffic | StoreTech

KNOWLEDGE

How to measure and improve your store visitor traffic

Your store’s visitor traffic is a key factor in influencing the sales of your brick-and-mortar business. So how do you get more people to visit your store?

Harnessing analytics for bricks and mortar businesses | StoreTech

KNOWLEDGE

Harnessing analytics for bricks and mortar businesses

Bricks-and-mortar businesses want analytics similar to online stores. With advances in people counting technologies, it is now possible for offline retailers too.

Location-aware experiences to boost customer retention | StoreTech

KNOWLEDGE

Leveraging location-aware experiences to boost customer retention

Let's take a closer look at the importance of LAEs and why businesses should take advantage of them to boost customer retention and engagement.

Location Data And What It Can Do For A Business | StoreTech

KNOWLEDGE

Location data infrastructure & what it does for a business

Location data infrastructure is an essential tool for any business looking to leverage the power of location data. Read on to learn more!

How to engage with customers like never before | StoreTech

KNOWLEDGE

How to engage with customers like never before

Imagine being able to provide your retail store managers with the ability to view e-commerce-style metrics in real time for their store.

Measuring customer behaviour to improve sales | StoreTech

KNOWLEDGE

Measuring customer behaviour to improve sales

You’re doing everything as you always have done, and yet fewer people are coming to your store. What can you do?

Everything you need to know about Footfall Analytics | StoreTech

KNOWLEDGE

Everything you need to know about footfall analytics

Footfall analytics is the process of collecting & analysing the number of people in your space. It's used to improve the efficiency & effectiveness of your business.

Maximising footfall opportunity | StoreTech

KNOWLEDGE

Maximising footfall opportunity infographic

Read our top 40 list on ways to maximise the footfall opportunity and then download our infographic.

Manage staff costs in retail | StoreTech

KNOWLEDGE

How to manage staff cost

Managing staff costs is one of the biggest challenges for employers across the fashion and clothing industry.

How analytics create better in-store experiences and added value for retailers | StoreTech

KNOWLEDGE

How analytics create better in-store experiences and added value for retailers

Stores need to create a better in-store experience to stand out from the competition. 

Five reasons why in-store retail analytics is important for your business | StoreTech

KNOWLEDGE

Five reasons why in-store retail analytics is important for your business

Stores are increasingly using in-store retail analytics to aid smarter business decisions.

How in-store analytics can improve the retail experience | StoreTech

KNOWLEDGE

How in-store analytics can improve the retail experience

It is clear stores need to offer the best possible retail experience to wow customers and keep them coming back.

Irisys Vector 4D People Counter | StoreTech

TECHNOLOGY

The world's most advanced people counters

StoreTech is a gold Irisys partner, installing 100's of their people counters in a variety of business sectors.  

Clarks Footall Counting | StoreTech

CASE STUDIES

Clarks increases sales with customer tracking

The Clarks pilot achieved an average sales increase of around 8%.

Ikea Footfall and Occupancy Solution | StoreTech

TECHNOLOGY

Special announcement for Ikea around footfall and occupancy

Offering a bespoke and pre-configured IKEA Footfall and Occupancy package with specially negotiated pricing right now.

CCTV versus People Counter | StoreTech

TECHNOLOGY

Why security cameras are not suitable for accurate people counting analytics

CCTV may not be up to the job of providing accurate and robust people counting data.

Retail Park Occupancy Counters | StoreTech

TECHNOLOGY

Why replace manual counting with an automated occupancy solution

Manually counting people using a clicker or even a simple tally counter app may be easy to set up, but costly in terms staff time and effort.

River Island People Counting Solution | StoreTech

CASE STUDIES

Dynamic footfall and conversion solution

River Island use StoreTech's people counting solution to help them monitor footfall and conversion.

How to increase store footprints using in-store analytics | StoreTech

KNOWLEDGE

How to increase store footprints using in-store analytics

How to use data from a variety of sources to optimise your stores performance.

Why buyers and planners need in-store analytics | StoreTech

KNOWLEDGE

Why buyers and planners need in-store analytics

Here we look at why retail buyers and planners use in-store analytics to help their business decisions.

Why are in-store retail analytics important to retail performance | StoreTech

KNOWLEDGE

Why are in-store retail analytics important to retail performance?

With the growth of in-store retail analytics, businesses can finally monitor retail performance in a range of new ways.

What sort of data analytics are available for brick & mortar businesses | StoreTech

KNOWLEDGE

What sort of data analytics are available for brick & mortar businesses?

Offline google type analytics is the new normal. 

How technology can improve the instore experience | StoreTech

TECHNOLOGY

How technology can improve the instore experience

More and more technology is being used to aid the customer experience in-store.

How does customer tracking technology work in offline retail stores | StoreTech

TECHNOLOGY

How does customer tracking work in  retail stores

The use of customer tracking technology with data analytics software provides a new customer journey insight.

5 Notable Advantages of Tracking In-Store Analytics | StoreTech

TECHNOLOGY

5 notable advantages of tracking in-store analytics

If you want to learn more about how in-store analytics can help you, here are five notable advantages of tracking in-store analytics.

Irisys Vector 4D | StoreTech

TECHNOLOGY

Highly accurate people counter for every kind of smart building

Highly accurate and boasts advanced dwell and staff detection features.

3 Things Offline Retailers Want to See in Their Analytics | StoreTech

KNOWLEDGE

3 things offline retailers want to see in their analytics

By understanding the behaviour of their customers, retailers can make smarter decisions about how to serve them best and increase sales.

Proven ways retailers can compete with online stores | StoreTech

KNOWLEDGE

Proven ways retailers can compete with online stores

Optimising your in-store experience in the face of strong online presence requires new ways of working.

How in-store data is changing the way retailers reach customers | StoreTech

KNOWLEDGE

How in-store data is changing the way retailers reach customers

Understanding store data means understanding your customers, meeting their needs, and predicting future trends.

How retailers can keep up with retail consumer trends | StoreTech

KNOWLEDGE

How retailers can keep up with retail consumer trends

No longer can you guarantee people will simply walk into your store and buy your merchandise. So how can you keep up with the latest consumer trends?

Customer insight data for retailers | StoreTech

KNOWLEDGE

Retail KPIs – don’t accept anything but real-time

Is your performance data available in real-time throughout the trading day? If not, why not?

Real-time Retail Insights | StoreTech

KNOWLEDGE

Do you drive your business like Lewis Hamilton drives a car

When driving a car, having access to a dashboard that updates in real-time is essential.