PEOPLE COUNTING RESOURCES

StoreTech has been providing footfall solutions to high street retailers for 25 years. From our experts we've created a wealth of knowledge and insight for you to explorer.

Staff to Demand | StoreTech
Business Intelligence | StreTecg
Performance Dashboard | StoreTech

Trustedby leading retail companies including...

Russell & Bromley Clarks Moss Bros Carl Scarpa Roman
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Moss Bros People Counting Solution | StoreTech

CASE STUDIES

Increase your sales with the help of a footfall solution

Moss Bros use StoreTech's people counting solution to deliver 6% growth.

Guide to increasing footfall | StoreTech

KNOWLEDGE

Ultimate guide to increasing footfall in retail stores

How can bricks and mortar retail compete with online? Here's 55 ideas to take your business to the next level.

What people counting can do for your business | StoreTech

KNOWLEDGE

What people counting can do for your business

From tracking customer trends to understanding the effectiveness of marketing campaigns, foot traffic data can be a valuable resource for any business.

A Guide to Measuring & Improving Business Conversion Rate | StoreTech

KNOWLEDGE

A guide to measuring & improving business conversion rate

In today's highly competitive business landscape, having a well-optimized conversion rate is essential for growth and success.

The future of stores and shift to customer experiences | StoreTech

KNOWLEDGE

The future of stores and shift to customer experiences

In 2030, stores will shift their focus from selling products to providing customer experiences.

Optimising your staff schedule to meet customer demand | StoreTech

KNOWLEDGE

Optimising your staff schedule to meet customer demand

In order to optimise your staff schedule for customer demand, it is essential to understand the various factors that come into play.

Why retail businesses must consider people counting | StoreTech

TECHNOLOGY

5 Reasons why retail businesses must consider people counting

People counting is a technology used to count the number of people entering and exiting a public space or retail store.

Common Myths About Time of Flight People Counting | StoreTech

TECHNOLOGY

5 myths about time of flight people counting

We tackle the common myths about Time of Flight People Counting to help you better understand the truth about it.

Effective retail staff schedule | StoreTech

KNOWLEDGE

4 ways to create an effective retail staff rota

Rota planning becomes more crucial and possibly extremely onerous as an organisation grows larger.

Do people-counting systems help improve customer experience? | StoreTech

KNOWLEDGE

Do people-counting systems help improve customer experience?

People-counting systems are tools used to measure and monitor the number of people entering or exiting a building or public space.

Lessons from past challenges: can be an asset for retailers | StoreTech

KNOWLEDGE

Lessons from past challenges: can be an asset for retailers

The modern retail environment is constantly changing. Here's some critical lessons from past challenges that can be an asset in retailing.

How retailers can reconfigure stores for an ever-more-digital world | StoreTech

KNOWLEDGE

How retailers can reconfigure stores for an ever-more-digital world

If you are an entrepreneur looking for ways to better your store to adapt to the digital world, this blog post is for you!

Strategies to Enhance Retail Customer Experiences | StoreTech

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Strategies to enhance customer experience of retail stores

Here are some of the most efficient strategies to enhance the customer counting experience in retail stores.

Why customers leave stores without buying and how to fix it | StoreTech

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Why customers leave stores without buying and how to fix it

Here we explore the reasons why people leave stores without making a purchase and provide tips on how to address these issues.

How to optimise staff efficiency in your retail store | StoreTech

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How to optimise staff efficiency in your retail store

In this article we discuss how to optimise staff efficiency in your retail store.

4 Strategies to Increase Traffic in a Physical Retail Store | StoreTech

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4 Strategies to increase traffic in a physical retail store

It's essential to find ways to increase traffic to your store. Here's 4 top strategies.

Clarks People Counting Solution | StoreTech

CASE STUDIES

Footfall analytics drives conversion improvement

Clarks use StoreTech's people counting solution to help them grow their business.

Turning shopper insights into action | StoreTech

KNOWLEDGE

Turning shopper insights into action

He's some steps to help you turn shopper insight into action and create a successful retail business.

Four impactful ways the holidays affects retailers | StoreTech

KNOWLEDGE

Four impactful ways the holidays affects retailers

The holiday season is one of the most important times of the year for retailers. 

2022 a year of fast moving retail innovation | StoreTech

KNOWLEDGE

2022 a year of fast moving retail innovation

Retailers need to think about their physical and their online presence as one. 

People Counter, What Is It, and When and Why You Should Use It | StoreTech

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People counter - what is it and when and why you should use it

Here we focus on the use of people counters for businesses - what they can be used for and when you should use them.

The Cut Back Economy: What it Means for Retail Businesses | StoreTech

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The cut back economy: what it means for retail businesses

As we move through 2023, the cost-of-living crisis continues to hit British households, with inflation rates soaring and energy prices reaching record levels.

Understanding In-Store Trends and Shopper Tendencies | StoreTech

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Understanding In-Store Trends and Shopper Tendencies

During the pandemic, people's attitudes towards physical stores started to change as the world adjusted to the new normal.

Five ways to ensure your staff schedule matches customer demand | StoreTech

KNOWLEDGE

Five ways to ensure your staff schedule matches customer demand

Deploying staff to match customer demand will result in a better customer experience. Fact.

Why your business needs to give importance to footfall data | StoreTech

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Why your business needs to give importance to footfall data

We explore why businesses with visitors or customers will find footfall data essential to your success.

Belstaff Retail Experience | StoreTech

KNOWLEDGE

How digital transformation elevates the retail experience

The retail industry has witnessed a significant shift towards digital transformation. Stores have to adapt to changing consumer behaviour, preferences and demands.

Guide to using footfall analytics for customer service | StoreTech

KNOWLEDGE

Guide to using footfall analytics for customer service

Footfall analytics has become an increasingly important tool for bricks & mortar businesses looking to improve their customer service & provide valuable insights.

How to measure and improve your store visitor traffic | StoreTech

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How to measure and improve your store visitor traffic

Your store’s visitor traffic is a key factor in influencing the sales of your brick-and-mortar business. So how do you get more people to visit your store?

Harnessing analytics for bricks and mortar businesses | StoreTech

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Harnessing analytics for bricks and mortar businesses

Bricks-and-mortar businesses want analytics similar to online stores. With advances in people counting technologies, it is now possible for offline retailers too.

Leveraging location-aware experiences to boost customer retention | StoreTech

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Leveraging location-aware experiences to boost customer retention

Let's take a closer look at the importance of LAEs and why businesses should take advantage of them to boost customer retention and engagement.

Location Data And What It Can Do For A Business | StoreTech

KNOWLEDGE

Location data infrastructure & what it does for a business

Location data infrastructure is an essential tool for any business looking to leverage the power of location data. Read on to learn more!

How to engage with customers like never before | StoreTech

KNOWLEDGE

How to engage with customers like never before

Imagine being able to provide your retail store managers with the ability to view e-commerce-style metrics in real time for their store.

In-store analytics for enhancing the retail experience | StoreTech

KNOWLEDGE

In-store analytics for enhancing the retail experience

In-store analytics is a set of data-driven tools and techniques used to improve the customer experience within a retail store.

Measuring customer behaviour to improve sales | StoreTech

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Measuring customer behaviour to improve sales

You’re doing everything as you always have done, and yet fewer people are coming to your store. What can you do?

Everything you need to know about Footfall Analytics | StoreTech

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Everything you need to know about footfall analytics

Footfall analytics is the process of collecting & analysing the number of people in your space. It's used to improve the efficiency & effectiveness of your business.

Maximising footfall opportunity | StoreTech

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Maximising footfall opportunity infographic

Read our top 40 list on ways to maximise the footfall opportunity and then download our infographic.

Manage staff costs in retail | StoreTech

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How to manage staff cost

Managing staff costs is one of the biggest challenges for employers across the fashion and clothing industry.

How analytics create better in-store experiences and added value for retailers | StoreTech

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How analytics create better in-store experiences and added value for retailers

Stores need to create a better in-store experience to stand out from the competition. 

Clarks Footall Counting | StoreTech

CASE STUDIES

Clarks increases sales with customer tracking

The Clarks pilot achieved an average sales increase of around 8%.

Five reasons why in-store retail analytics is important for your business | StoreTech

KNOWLEDGE

Five reasons why in-store retail analytics is important for your business

Stores are increasingly using in-store retail analytics to aid smarter business decisions.

Irisys Vector 4D People Counter | StoreTech

TECHNOLOGY

The world's most advanced people counters

StoreTech is a gold Irisys partner, installing 100's of their people counters in a variety of business sectors.  

CCTV versus People Counter | StoreTech

TECHNOLOGY

Why security cameras are not suitable for accurate people counting analytics

CCTV may not be up to the job of providing accurate and robust people counting data.

Retail Park Occupancy Counters | StoreTech

TECHNOLOGY

Why replace manual counting with an automated occupancy solution

Manually counting people using a clicker or even a simple tally counter app may be easy to set up, but costly in terms staff time and effort.

River Island People Counting Solution | StoreTech

CASE STUDIES

Dynamic footfall and conversion solution

River Island use StoreTech's people counting solution to help them monitor footfall and conversion.

How to increase store footprints using in-store analytics | StoreTech

KNOWLEDGE

How to increase store footprints using in-store analytics

How to use data from a variety of sources to optimise your stores performance.

Why buyers and planners need in-store analytics | StoreTech

KNOWLEDGE

Why buyers and planners need in-store analytics

Here we look at why retail buyers and planners use in-store analytics to help their business decisions.

The benefits of in-store retail analytics for improved sales | StoreTech

KNOWLEDGE

The benefits of in-store retail analytics for improved sales

This article will look at the five benefits of using in-store retail analytics for improved sales. 

What sort of data analytics are available for brick & mortar businesses | StoreTech

KNOWLEDGE

What sort of data analytics are available for brick & mortar businesses?

Offline google type analytics is the new normal. 

How technology can improve the instore experience | StoreTech

TECHNOLOGY

How technology can improve the instore experience

More and more technology is being used to aid the customer experience in-store.

How does customer tracking technology work in offline retail stores | StoreTech

TECHNOLOGY

How does customer tracking work in  retail stores

The use of customer tracking technology with data analytics software provides a new customer journey insight.

How tracking customers-instore will soon be the norm | StoreTech

TECHNOLOGY

How tracking customers-instore will soon be the norm

Tracking customers in-store journey will be the new normal, just as online analytics has been for many years.

Irisys Vector 4D | StoreTech

TECHNOLOGY

Highly accurate people counter for every kind of smart building

Highly accurate and boasts advanced dwell and staff detection features.

3 Things Offline Retailers Want to See in Their Analytics | StoreTech

KNOWLEDGE

3 things offline retailers want to see in their analytics

By understanding the behaviour of their customers, retailers can make smarter decisions about how to serve them best and increase sales.

Proven ways retailers can compete with online stores | StoreTech

KNOWLEDGE

How to outdo online stores and stay ahead

In this blog post, we discuss some proven ways for retailers to win the retail race and stay ahead of the competition.

How in-store data is changing the way retailers reach customers | StoreTech

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How tech is changing retail outreach

We delve into how in-store data is changing the face of retail, enhancing customer engagement and retention, and ultimately, driving business growth.

Retailer's Guide to Consumer Trends | StoreTech

KNOWLEDGE

Retailer's guide to consumer trends

By understanding and embracing these trends, retailers can create a unique and engaging shopping experience that resonates with customers and builds loyalty.

Retail KPIs – don’t accept anything but real-time | StoreTech

KNOWLEDGE

Real-time data and retail KPIs

Read on as we discuss the importance of real-time data in retail KPIs, and how they make a winning combination.

Real-time Retail Insights | StoreTech

KNOWLEDGE

Driving your business to success: 4 lessons from Lewis Hamilton

We explore how Hamilton's driving style can be applied to driving your business towards success.

Talk to a people counting expert

Request a no-obligation demo to talk through your requirements and allow us to share our 25 years of experience and knowledge of people counting and retail performance management solutions.

What will you get out of a call with a people counting expert:

  • ✓ What people counting sensors are right for you
  • Why our solution can uncover hidden opportunities
  • How to increase sales and conversion
  • ✓ Discuss your requirements and a tailored quote

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Complete the contact form and we'll reply within 24hrs.