PEOPLE COUNTING RESOURCES
StoreTech has been providing footfall solutions to high street brands for 25 years. Our success is built around keeping it simple, easy to install light-touch IoT, and proven actionable performance dashboards that deliver real-time analytics to help store managers boost conversion and increase sales.
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Take a look through our resources below where you will find a wealth of insight to help retailers be more successful.
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CASE STUDIES
Increase your sales with the help of a footfall solution
Moss Bros use StoreTech's people counting solution to deliver 6% growth.
KNOWLEDGE
Ultimate guide to increasing footfall in retail stores
How can bricks and mortar retail compete with online?
KNOWLEDGE
What people counting can do for your business
Foot traffic data can be a valuable resource for any business.
KNOWLEDGE
The future of stores and shift to customer experiences
In 2030, stores will shift their focus from selling products to providing customer experiences.
TECHNOLOGY
5 myths about time of flight people counting
We tackle the common myths about Time of Flight People Counting to help you better understand the truth about it.
KNOWLEDGE
4 ways to create an effective retail staff rota
Rota planning becomes more crucial and possibly extremely onerous as an organisation grows larger.
KNOWLEDGE
How retailers can reconfigure stores for an ever-more-digital world
If you are an entrepreneur looking for ways to better your store to adapt to the digital world, this blog post is for you!
KNOWLEDGE
Strategies to enhance customer experience of retail stores
Here are some of the most efficient strategies to enhance the customer counting experience in retail stores.
KNOWLEDGE
How to optimise staff efficiency in your retail store
In this article we discuss how to optimise staff efficiency in your retail store.
KNOWLEDGE
4 strategies to increase traffic in a physical retail store
It's essential to find ways to increase traffic to your store. Here's 4 top strategies.
KNOWLEDGE
Four impactful ways the holidays affects retailers
The holiday season is one of the most important times of the year for retailers.
KNOWLEDGE
2022 a year of fast moving retail innovation
Retailers need to think about their physical and their online presence as one.
CASE STUDIES
Footfall analytics drives conversion improvement
Clarks use StoreTech's people counting solution to help them grow their business.
KNOWLEDGE
Understanding In-Store Trends and Shopper Tendencies
During the pandemic, people's attitudes towards physical stores started to change as the world adjusted to the new normal.
KNOWLEDGE
Five ways to ensure your staff schedule matches customer demand
Deploying staff to match customer demand will result in a better customer experience. Fact.
KNOWLEDGE
Why your business needs to give importance to footfall data
We explore why businesses with visitors or customers will find footfall data essential to your success.
KNOWLEDGE
Guide to using footfall analytics for customer service
Footfall analytics has become an increasingly important tool for bricks & mortar businesses looking to improve their customer service & provide valuable insights.
KNOWLEDGE
How to measure and improve your store visitor traffic
Your store’s visitor traffic is a key factor in influencing the sales of your brick-and-mortar business. So how do you get more people to visit your store?
KNOWLEDGE
Harnessing analytics for bricks and mortar businesses
Bricks-and-mortar businesses want analytics similar to online stores. With advances in people counting technologies, it is now possible for offline retailers too.
KNOWLEDGE
Leveraging location-aware experiences to boost customer retention
Let's take a closer look at the importance of LAEs and why businesses should take advantage of them to boost customer retention and engagement.
KNOWLEDGE
Location data infrastructure & what it does for a business
Location data infrastructure is an essential tool for any business looking to leverage the power of location data. Read on to learn more!
KNOWLEDGE
How to engage with customers like never before
Imagine being able to provide your retail store managers with the ability to view e-commerce-style metrics in real time for their store.
KNOWLEDGE
Measuring customer behaviour to improve sales
You’re doing everything as you always have done, and yet fewer people are coming to your store. What can you do?
KNOWLEDGE
Everything you need to know about footfall analytics
Footfall analytics is the process of collecting & analysing the number of people in your space. It's used to improve the efficiency & effectiveness of your business.
KNOWLEDGE
Maximising footfall opportunity infographic
Read our top 40 list on ways to maximise the footfall opportunity and then download our infographic.
KNOWLEDGE
How to manage staff cost
Managing staff costs is one of the biggest challenges for employers across the fashion and clothing industry.
KNOWLEDGE
How analytics create better in-store experiences and added value for retailers
Stores need to create a better in-store experience to stand out from the competition.
KNOWLEDGE
Five reasons why in-store retail analytics is important for your business
Stores are increasingly using in-store retail analytics to aid smarter business decisions.
KNOWLEDGE
How in-store analytics can improve the retail experience
It is clear stores need to offer the best possible retail experience to wow customers and keep them coming back.
TECHNOLOGY
The world's most advanced people counters
StoreTech is a gold Irisys partner, installing 100's of their people counters in a variety of business sectors.
CASE STUDIES
Clarks increases sales with customer tracking
The Clarks pilot achieved an average sales increase of around 8%.
TECHNOLOGY
Special announcement for Ikea around footfall and occupancy
Offering a bespoke and pre-configured IKEA Footfall and Occupancy package with specially negotiated pricing right now.
TECHNOLOGY
Why security cameras are not suitable for accurate people counting analytics
CCTV may not be up to the job of providing accurate and robust people counting data.
TECHNOLOGY
Why replace manual counting with an automated occupancy solution
Manually counting people using a clicker or even a simple tally counter app may be easy to set up, but costly in terms staff time and effort.
CASE STUDIES
Dynamic footfall and conversion solution
River Island use StoreTech's people counting solution to help them monitor footfall and conversion.
KNOWLEDGE
How to increase store footprints using in-store analytics
How to use data from a variety of sources to optimise your stores performance.
KNOWLEDGE
Why buyers and planners need in-store analytics
Here we look at why retail buyers and planners use in-store analytics to help their business decisions.
KNOWLEDGE
Why are in-store retail analytics important to retail performance?
With the growth of in-store retail analytics, businesses can finally monitor retail performance in a range of new ways.
KNOWLEDGE
What sort of data analytics are available for brick & mortar businesses?
Offline google type analytics is the new normal.
TECHNOLOGY
How technology can improve the instore experience
More and more technology is being used to aid the customer experience in-store.
TECHNOLOGY
How does customer tracking work in retail stores
The use of customer tracking technology with data analytics software provides a new customer journey insight.
TECHNOLOGY
5 notable advantages of tracking in-store analytics
If you want to learn more about how in-store analytics can help you, here are five notable advantages of tracking in-store analytics.
TECHNOLOGY
Highly accurate people counter for every kind of smart building
Highly accurate and boasts advanced dwell and staff detection features.
KNOWLEDGE
3 things offline retailers want to see in their analytics
By understanding the behaviour of their customers, retailers can make smarter decisions about how to serve them best and increase sales.
KNOWLEDGE
Proven ways retailers can compete with online stores
Optimising your in-store experience in the face of strong online presence requires new ways of working.
KNOWLEDGE
How in-store data is changing the way retailers reach customers
Understanding store data means understanding your customers, meeting their needs, and predicting future trends.
KNOWLEDGE
How retailers can keep up with retail consumer trends
No longer can you guarantee people will simply walk into your store and buy your merchandise. So how can you keep up with the latest consumer trends?
KNOWLEDGE
Retail KPIs – don’t accept anything but real-time
Is your performance data available in real-time throughout the trading day? If not, why not?
KNOWLEDGE
Do you drive your business like Lewis Hamilton drives a car
When driving a car, having access to a dashboard that updates in real-time is essential.