How to Engage with Customers Like Never Before

On average, retailers see a 15% increase in basket size by extending the time customers spend in store by just 30 seconds.

How to engage with customers like never before | StoreTech

Google type analytics for the bricks and mortar retails store

Customer journey insight

Imagine being able to provide your store managers with the ability to view e-commerce-style metrics in real time for their store.

Are my front window displays engaging?

Which department generated higher dwell?

How many visitors browse but don’t engage?

By providing visibility around customer walk-by's, visitation and in-store behaviour they can connect insights and in-store activity to real results and create a shopping experience driven by customer input.

On average, retailers see a 15% increase in basket size by extending the time customers spend in store by just 30 seconds.

Heatmapping the customer journey, dwell time, engagement and ultimately conversion empowers the store team to focus their effort and attention on service which pays off in terms of customer experience, service levels and store performance.

Gather … Analyse…Deliver… Optimise 

Using insightful visitor information you can optimize your physical space to expand and revamp customer interactions and create a connection with customers sooner to maximize opportunity and efficiency.

Walk-by

The total number of potential customers who physically pass in front of, or walk by, your store. Each walk-by represents an individual who, if managed correctly, can convert to a walk-in customer and eventually a sale.

Walk-by traffic is also useful for determining which marketing, branding, or sales efforts are most effective at attracting new customers.

Walk-in

The total number of people who physically enter, or walk-in your store. Not to be confused with walk-by, walk-in individuals have shown increased interest to buy and are most likely to result in sales.

Understanding the correlation between walk-by traffic and walk-in traffic helps business owners take actionable steps to increase engagement.

If you’d like to find out about the latest AI-powered algorithms that help turn information about visitor behaviour into actionable analytics that include visitor flow (heatmap), dwell time, display engagement, and more get in touch

Behaviour Analytics | StoreTech

Resources

People counting insight from the experts

How to optimise staff efficiency in your retail store | StoreTech

How to optimise staff efficiency in your retail store

Find out how retailers are optimising staff efficiency to win and retain customers.

Why your business needs to give importance to footfall data | StoreTech

What people counting can do for your business

Foot traffic data can be a valuable resource for any business that has people moving around your space.

How analytics create better experiences and added value for retailers | StoreTech

Everything you need to know about footfall analytics

Footfall analytics is the means to improving the efficiency & effectiveness of your business.

Talk to a people counting expert

Request a no-obligation demo to talk through your requirements and allow us to share our 25 years of experience and knowledge of people counting and retail performance management solutions.

What will you get out of a call with a people counting expert:

  • ✓ What people counting sensors are right for you
  • Why our solution can uncover hidden opportunities
  • How to increase sales and conversion
  • ✓ Discuss your requirements and a tailored quote

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